Enhance your campaign effectiveness
MMC has an expert and agile team that specialises in helping brands understand the multicultural landscape in the UK and how best to reach and engage culturally diverse communities.
We have extensive experience of working with government, public and charity sector organisations.
Clients value our in-depth consumer insight into a wide range of Black, Asian and Minority Ethnic (BAME) audiences and our ability to connect with communities through media and other channels at a grassroots level.
Helping you avoid the pitfalls
- Sharing grassroots knowledge of how culture, religious beliefs and language can influence behaviour and attitudes
- Tapping into our existing relationships with influencers, media, community and faith organisations across a wide range of BAME communities
- Making sure your creative approach resonates and you have the right credible voices on board to land your messages
- Ensuring the right metrics and systems are in place to measure campaign reach and impact
Meet the team
We have all been working in the multicultural marketing space throughout our careers and are passionate about engaging BAME audiences that are traditionally deemed as ‘hard to reach’.
Founder & Director
Cultural Account Director
MMC collaborates with other experts to bring key messages to life and help us achieve the best results for you. We are also used to working in an integrated way with other agencies to deliver solutions for our clients.
“MMC are absolute experts in their field and a great partner agency to work with. We always look to engage them for briefs which require any level of cultural understanding or engagement – they are professional, friendly and focused on the end goal.”
Julia Bainbridge – Director, freuds